Hello, my name is Katie Ford.

I'm passionate about helping professionals to overcome "Imposter Syndrome" to love their work and pursue their passions.

I'm an experienced veterinary surgeon and coach.

I am available for 1:1 coaching, content production and public speaking.

Recent collaborations:

BVNA Keynote Speaker 2020


"I am an enthusiastic and forward thinking small animal veterinary surgeon, that believes that clients and their pets deserve top level service and treatment. I have also seen how this level of dedication can lead to hurdles in itself. Over recent years, I have become increasingly passionate about self development, motivation and inspiration for staff within the profession, to ensure they can provide this level of care, but also maintain a work:life balance. I love helping others to achieve their goals in practice, overcoming roadblocks to success and unlocking their potential to thrive in the veterinary world.

I have seven years' experience in small animal first opinion practice and emergency work, and gained my RCVS Certificate in Small Animal Internal Medicine in 2017. I have completed training under the Proctor-Gallagher Institute, Cognitive Behaviour Therapy (KEW Academy) and Broadband Consciousness coaching. I also provide mentorship for Dr.Dave Nicol in his VetX:Thrive program for recent graduates.

I currently provide both 1:1 coaching programs for veterinary professionals, alongside online courses. If you're looking for an enthusiastic, positive and results based coach, get in touch."

What is "Imposter Syndrome?"

Imposter Syndrome is defined as when an individual doubts their accomplishments and has a persistent, internalised fear of being exposed as a fraud. A common phenomenon amongst veterinary professionals.

Is it a veterinary specific issue?

This certainly is not isolated to those in the veterinary profession. Medics, dentists, lawyers, business owners, sports people, teachers. Everyone. It is common. You are not alone. This is experienced by vets and nurses at all experience levels, from students to diplomates. A study by the International Journal of Behavioural Science found that up to 70% of men and women have struggled with feeling like a fraud, at some point in this lives. They note that “anyone can view themselves as an imposter if they fail to internalise their success.”

Could this be this you?
Struggling to accept praise and positive feedback. Discounting your own success.Signs of being a victim of Imposter Syndrome include:

  • You may be described as a perfectionist.

  • You may stay behind at work for hours longer than expected

  • You are worried about "failing".

  • You often compare your successes to others.

  • You focus on what you haven't done, rather than what you have. You feel like you didn't earn your qualification, or someone will take them from you.

  • You feel like you are "winging it".

  • Feeling like you got "lucky" or anyone could have done the same.

What are the effects of Imposter Syndrome?

Resulting effects of Imposter Syndrome include:

  • Anxiety and worry.

  • Lack of self-praise.

  • Opportunities being passed up on.

  • Lack of job satisfaction.

  • Avoidance of new tasks.

  • Career changes.

  • Over-working and exhaustion.

  • Feelings of frustration and isolation.

  • Continuous concern over "being found out."

I have adapted a superb strategy that helps you to realise what is actually causing these thoughts, and how you can address it to move forward. Don't forget to sign up for my free eBook.



I am passionate about self development, personal growth, coaching and mindset. I have attended multiple courses and programmes to that enabled me to help others, including Broadband Consciousness, Cognitive Behaviour Therapy (CBT) and Bob Proctor's Thinking Into Results (Proctor-Gallagher Institute). I am honoured to be a member of Dr.Dave Nicol's VetX:Thrive, one of this team of three mentors and covering the European region.

I am available for public events and speaking, content creation, as well as 1:1 coaching. I have given presentations to final year university students at several veterinary schools.

Upcoming events:

WellVet Virtual 2020 - May 2020

BVNA Wellbeing Webinar - June 2020

BVNA Congress (Keynote Speaker) - October 2020

Katie Ford Ltd, based in Saddleworth, Greater Manchester

Tel: 07854892656




  • Facebook Social Icon
  • Instagram Social Icon

© 2019-2020 by Katie Ford Ltd - Privacy Policy Terms & Conditions